The Home Accents Today Advantage
- 2x verified email reach vs others*
- 7x more audience per dollar* — stretch your budget further
- 2x premium placements for high-impact visibility*
- 38+ years of trusted authority in the home furnishings industry
- First-party data for precision targeting to verified decision-makers
- Omnichannel access across digital, print & events
The home furnishings industry is full of choices—but trusted sources lead the way. For more than 38 years, Home Accents Today has been the go-to resource for retailers and industry professionals—delivering authoritative content and deep market insights that help businesses succeed in a constantly evolving marketplace.
With the integration of Furniture, Lighting & Decor, Home Accents Today now offers a dual advantage: for readers, our comprehensive intelligence sharpens your competitive edge, and for advertisers, our expansive reach across web, email, print, social, and events drives marketing success and measurable growth. We don’t just report the news—we keep the industry connected, informed, and thriving.
A Bigger, Better Audience
The challenge isn’t just reaching a wide audience—it’s reaching the right people, with the right message, across the right channels. That’s why retailers, designers, manufacturers, and service providers turn to Home Accents Today daily. By uniting two trusted brands, we’ve built a larger, more engaged community that both advertisers and readers can rely on.
With Home Accents Today, you can reach the most qualified buyers—everywhere they are. We have unmatched omnichannel access spanning digital, print, and events, offering a breadth no other platform provides. And with twice the verified email reach* of other outlets, we connect with more inboxes, generate more engagement, and deliver stronger results. Simply put, Home Accents Today doubles the opportunities to make meaningful connections vs every other company.
Smarter Value for Every Dollar
In today’s market, every dollar has to work harder. Home Accents Today stretches your budget further by delivering dramatically more Return on Marketing Investment. On average, advertisers gain 7x more audience per dollar*, stretching your budget further and maximizing exposure.
Executives rely on Home Accents Today for timely insights, ensuring messages are seen by the right audience at the right time. And with 2x the premium placements*, brands enjoy more opportunities for exclusive, high-impact visibility. No other company offers this level of influence, making Home Accents Today the preferred choice for companies seeking lasting results.
Transparency You Can Trust
At Home Accents Today, transparency isn’t optional—it’s our standard. Unlike others that rely on inflated or vague metrics, we provide verified data you can count on. Every month, our site generates 33,000+ pageviews*, offering a clear view of how engaged our audience truly is.
While many platforms report only surface-level numbers, we showcase the metrics that matter most—real users and meaningful engagement. That commitment to openness strengthens trust across our entire community.
Always Connected Through First-Party Data
In today’s shifting digital landscape, first-party data is more valuable than ever—and it’s one of Home Accent Today’s greatest strengths. Our long-standing relationships and trusted reputation allow us to connect with verified leaders across the home furnishings industry with unmatched precision.
We know who our audience is, where they work, and what they care about. By leveraging ethically sourced, highly accurate first-party data, we connect advertisers with decision-makers across multiple channels at the moments that matter most. This precision means every campaign is optimized, every dollar works harder, and every engagement counts.
Content That Converts
At Home Accents Today, we are the #1 authoritative source of home furnishings intelligence – our content is prized for its accuracy, depth, and influence. At the heart of Home Accents Today is content that drives the industry forward. From breaking news to in-depth analysis, our award-winning editorial team delivers insights that inform, inspire, and fuel business growth.
For readers, it’s trusted information that sparks ideas and strategies. For advertisers, it’s credibility and attention that transform engagement into measurable action.
Why It Matters
Whether you’re a subscriber, an industry leader, or a company looking to make an impact, the message is the same: bigger reach, stronger connections, and trusted content drive results. With Home Accents Today, your part of a platform that delivers all three.
Ready to see what that looks like for you? Explore our advertising solutions or fill out the form below to connect with a marketing expert and learn how Home Accents Today can support your goals.
Sources:
*HOME ACCENTS TODAY Database Research
*Google, Competitor Media Kits
*Google Analytics
