Rendering of combination The Container Store + Bed Bath & Beyond store courtesy of Bed Bath & Beyond Inc.
Fast facts:
- Bed Bath & Beyond opens its first combo location with The Container Store in Fort Worth, Texas
- Customers can shop by room, where they will find assortments that integrate key categories from both retail chains
- BBB categories being added to the store include small appliances, bedding, towels, decor, dining and curtains
- The company plans to operate more than 300 stores across multiple formats under various BBB Inc. nameplates
COPPELL, Texas – The first co-branded The Container Store + Bed Bath & Beyond store opening on May 16 is the first of a few hundred retail locations BBB Inc. will roll out under multiple nameplates.
The combo retail location debuts in The Container Store’s home market of Texas and is a conversion of The Container Store’s Fort Worth unit at 4601 West Freeway.
Over time, Bed Bath & Beyond Inc. plans to operate more than 300 stores across multiple formats, including co-branded stores, neighborhood formats, a Bed Bath & Beyond Seasonal Living format, and buybuy Baby locations.
See also: Execs lay out the retail strategy for Bed Bath & Beyond Inc. nameplates
Here are 3 things to know about The Container Store/Bed Bath & Beyond format:
The concept: The new store format combines the The Container Store’s organizing solutions, design services and expertise with the a selection of Bed Bath & Beyond’s home essentials – combining organization, essentials, décor and services in one shopping experience.
The layout: Customers can shop by room to find assortments that integrate categories which are core to Bed Bath & Beyond and The Container Store. The Container Store’s kitchen, bath and closet areas are expanding with the addition of small appliances and textiles – including BBB’s signature towel wall and curated bed displays. The format also includes key Bed Bath categories like dining and curtains.
The plan: In the coming months, Bed Bath & Beyond products will phase in across The Container Store’s 98 locations nationwide, as well as online at containerstore.com.
“This is an exciting step forward as we continue bringing our Everything Home vision to life,” said Amy Sullivan, president, Bed Bath & Beyond Inc. “By bringing together the strengths of these two iconic brands, we’re creating a more connected shopping experience that combines inspiration, organization, solutions and value for customers across every room in the home.”
See also: Bed Bath & Beyond continues to expand leadership scope for Amy Sullivan
As the two retail brands integrate, the combo format will additional services for the home, including flooring, financing and insurance solutions.
Bed Bath & Beyond announced its deal to acquire The Container Store on April 2, saying at the time it expected to complete the transaction by July. The company’s retail portfolio includes Bed Bath & Beyond, buybuy Baby, Overstock, Kirkland’s and, upon completion of the merger, The Container Store.
