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PARIS — This weekend, Shoppe Object Paris is set for its fall edition at the Parc des Expositions, Porte de Versailles in Paris.

The Sept. 5-7 show, set within the Who’s Next European trade event for fashion and lifestyle, has sold out its exhibitor space with 100 brands across home, design, gift, beauty, wellness and lifestyle.

“We just came off our biggest show ever in New York, and what we’ve learned since our launch there in 2018 is that growth is best when earned, not rushed,” said Jesse James, founder and president of Shoppe Object series and senior vice president of creative, experience and innovation for Andmore. “The Paris show is doing both at once — growing fast and getting it right — and honestly, that’s a very exciting combination to me. Deliberate, and at a good clip.”

The September lineup will feature new exhibitors including &Tradition and Vitra, returning favorites such as Bang and Fredericks & Mae, and international cohorts including the South Africa pavilion.

Show organizers say global buyer registrations are up 10% from last September, and sign-ups have jumped 122% over its January edition.

Beauty, Wellness and Gourmet Food sectors will debut this edition with 20 curated brands. These categories add a new dimension to Shoppe Object Paris’ mix, pairing with the trend for stores to bring home, beauty, and wellness into the same conversation and shopping journey.

Along with its first official Artist of the Season, Australian artist , other collaborations include a special exhibition by Intromuros: Second Life, exploring circular design and reuse; a custom Shoppe Object Paris city map created in collaboration with The Completist; and the Shoppe Object Café by Causeries Paris, a charming specialty coffee shop and natural wine bar tucked away in the backstreets of the Marais.

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