HIGH POINT — A popular showroom is now opening its doors year-round to trade professionals.
Bernhardt, a whole home furniture and décor showroom, is now a member of High Point by Design, a nonprofit organization that positions High Point as a year-round resource for design professionals, educators, students, retailers and the community. As part of HPxD, Bernhardt will open its High Point showroom to the trade by appointment, offering what company officials said is a “new level of access and inspiration outside of market.”
Bernhardt opened the new showroom earlier this year during the spring High Point Market. Officials noted that the showroom encompasses more than 95,000 square feet on two floors and is “an immersive, artfully curated space that reflects Bernhardt’s commitment to craftsmanship, innovation and the designer experience.”
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“Bernhardt’s new High Point showroom is much more authentic to our brand aesthetic and every part of it, from the exterior to each interior room, showcases our passion for design,” said Alex Bernhardt Jr., CEO. “This space presents our furniture and collections within the most beautiful settings and also inspires each visitor to our showroom.”
Officials said that, through HPxD, non-market appointments offer a “quieter, more intentional setting” inside showrooms, along with more time to experience materials and collections. Bernhardt currently reinforces the experience with intuitive tools, personalized service, real-time stock access, swatch memos and a dedicated support team. Officials stated that additional benefits include:
- Customization at scale: From made-to-order dining chairs and upholstered beds to one of the industry’s largest customizable seating assortments, Bernhardt delivers with remarkable lead times and hands-on service.
- Efficiency: Designers gain access to Bernhardt’s intuitive Dealer Portal, real-time inventory, dedicated support and swatch memos, making it easier than ever to create bespoke spaces.
- Inspiration: Thoughtful textures, sculptural forms and globally inspired materials set the tone for an immersive design experience that reflects Bernhardt’s commitment to livable luxury.
Founded in 1889 and headquartered in Lenoir, N.C., Bernhardt is one of the largest family-owned furniture companies and a leading global furniture manufacturer with eight manufacturing facilities in North Carolina, six offices overseas and sales representatives in 50 countries.
