
DALLAS – Hotel reservations are now open for the June 2026 Lightovation show, which will coincide with several FIFA World Cup 2026 soccer matches. Hotel rates will be consistent with usual June markets, Dallas Market Center said.
Dallas Stadium will host nine matches from the FIFA World Cup 26 between June 11 and July 19, 2026, including four knockout games in the latter stages of the tournament. The matches will take place 20 miles away from the market center in Arlington, Texas.
Next year’s June Lightovation show is scheduled to take place June 24-27.
“June Lightovation will be an exciting time in Dallas, with the World Cup happening just outside the city,” said Cindy Morris, president and CEO of Dallas Market Center. “Thanks to early planning, we’ve worked to secure great hotel options at excellent rates, and qualified Lightovation attendees may be eligible for special rebate opportunities. It’s another way we’re making sure guests arrive in Dallas ready to focus on lighting.”
Dallas Market Center and its hotel partners have implemented a special booking policy designed to protect market guests from being displaced by hotels prioritizing FIFA attendees who may be willing to pay premium rates:
- A non-refundable deposit equal to one night’s room and tax will be charged at the time of booking.
- This deposit will be applied to the total reservation.
- The remaining balance will be collected upon arrival at the hotel.
Qualified attendees who book rooms in DMC’s Lightovation blocks by Jan.16, 2026, are entitled to a $100/night rebate on all nights of their stay occurring between June 23-27. A link to request a rebate will be e-mailed after the show; attendees must be a qualified Lightovation buyer and must have picked up a Lightovation badge to be eligible for this rebate, which can be combined with other earned rebates through the Luminary program.
Eligibility ends Jan. 16, 2026, or once hotel blocks are sold out, whichever comes first, DMC said.
January Lightovation will follow the new winter schedule, running Saturday, Jan. 10 through Tuesday, Jan. 13.







