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From wickedly-inspiring new colors to bold partnerships with designers like and K’era Morgan, along with heirloom-inspired craftsmanship, these rug launches are reshaping what’s underfoot. Find out more in this week’s Rug Report.

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Carmeon Hamilton

has partnered with designer Carmeon Hamilton to launch her first-ever solo product collaboration. Hamilton is the current host of the HGTV series, Reno My Rental, and the winner of the first season of HGTV’s Design Star: Next Gen.

Environmental rug

The collection includes 21 handcrafted designs made from natural fibers, including wool and cotton, available in a variety of sizes. Featuring a mix of hand-tufted, flatweave and hand-hooked constructions, several styles incorporate both loop and cut pile for added depth and texture.

“When I designed this collection, I drew from everything that inspires me; from the colors I’ve seen while traveling, the textures I love to layer, and those bold global patterns that really bring a space to life,” said Hamilton. “Every rug is made to feel collected and soulful. Pieces that don’t just feel nice, but that pull a room together.”

Inspiration rug

Each rug reflects Carmeon’s blend of Southern warmth and bold, expressive style—pieces that ground a space while telling a story. From woven stripes to dimensional patterns, every design plays with depth, movement, and tactile appeal. The assortment also layers modern geometry with organic influences, creating a lived-in, soulful foundation for any style.

“We are so thrilled to bring Carmeon’s first rug collection to market,” said Koorosh Yaraghi, Founder and CEO at Rugs USA. “Her personality, her warmth, and bold style come through in each piece. We’re in love with this collection and we know these rugs will excite our customers.”

 

 

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, an Australian-founded, USA-based hide rug brand, has once again collaborated with New York interior designer to expand their popular collection of premium hide rugs.

Inspired by handmade textiles and vintage fashion, three best-selling styles have been re-released in single tone colorways.

These include:

  • Shibori – Ancient Japanese artistry meets modern luxury in striking black, charcoal, and gray gradations with gold detail.

 

Shibori
  • Fragments – ’70’s patchwork meets high fashion across four distinct moods: Patina Blue, Pink Clay, Coffee and Petrol.
Pink Clay
  • Pastiche – Bold geometric patterns channel ’90s Dolce & Gabbana luxury in sophisticated Olive and nostalgic, vintage denim inspired Starlight Blue.
Pastiche in Olive

“Art Hide and I really connected over our love and usage of color,” Bikoff said. “When learning about the artisan construction of Art Hide rugs I was inspired by fashion driven patterns by Dolce and Gabbana in the ’90s and quilts from the 70’s hippie era. With these new releases, it’s exciting to see how just using one single color can still produce a myriad of shades like facets of a gemstone across a single rug.”

The company has lab dipped 31 new colors for the Bikoff collection, further adding to their cowhide color range.

“We really wanted to strip back some of the contrast colors to show how much depth, richness and subtle variation we can achieve in just one single color,” said Kura Perkins, Art Hide founder. “Single tones are also fabulously versatile in rugs, helping to pull together interior palettes while grounding a room.”

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Yellow Brick Road

Starting today, Ruggable is inviting consumers to step into the magical world inspired by Wicked: For Good with an exclusive, limited-release collaboration.

This assortment arrives just in time for fans to prepare for the film and bring an enchanting look to their space. The collection highlights the power of contrast present in the films. As a celebration of duality—with the lightness of Glinda and the grounded mystique of Elphaba—this collection plays with shadow and shine, light and dark, where Old Hollywood glamour meets modern-day magic.

These pieces lean into the whimsical aesthetic seen on the screen with easter eggs that Wicked superfans can spot.

  • Glinda-inspired rugs use effervescent swirls of pink and perri, cherry blossoms and butterflies to harken back to her airy, whimsical art nouveau-inspired apartment.
Glinda inspired rug
  • Elphaba’s pieces lean into deep moss greens and golds, organic and grimmery-inspired motifs, and woodsy artefacts to conjure her grounded beauty and earthy lair.

    Elphaba inspired rug

The assortment, available exclusively at Ruggable.com, features six indoor rugs and four doormats on its newest Tufted All-in-One innovation. Each rug is designed with ‘s signature washability and is available in various sizes, with pricing starting at $129.

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Ariana rug in Linen

has unveiled its latest innovation: — a soulful, sophisticated take on one of the most iconic and enduring rug traditions in design history.

Crafted from 100% wool, The Persian Edit is a tribute to the beauty and legacy of antique Persian rugs, brought to life for a new generation of homes. Each rug is hand-dyed to authentically match the nuanced palette of antique Persian rugs and finished using artisanal methods—like walnut shell staining, flame singeing, and heavy washing—to imbue the rich texture and character of well-aged heirlooms.

With the launch of The Persian Edit, Ernesta addresses a longstanding gap in the market: heritage-inspired Persian-style rugs that are fully customizable in size, without compromising craftsmanship or quality. The assortment combines the integrity of hand-finished construction with Ernesta’s signature precision sizing, expert guidance and a streamlined two-to-four-week lead time.

Dalia rug in Cappuccino

“We’re so inspired by the enduring elegance and appeal of Persian rugs,” said Rosa Glenn, Ernesta chief merchandising officer. “We set out to honor these iconic designs, showcasing their historic beauty while offering the flexibility of custom sizing that Ernesta is known for.”

The launch includes two inaugural styles: Dalia, a refined, small-scale geometric pattern and Ariana, a larger-scale floral design inspired by classic Oushak motifs. Both styles are crafted from tightly woven wool, ensuring exceptional durability, texture and longevity.

“This is more than a product launch—it’s an exciting moment to recast what Persian rugs can mean in today’s interiors,” said Glenn. “They’re essential design statements that are timeless and full of soul.”

 

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Revival Rugs has just dropped a wave of new releases including three washable styles rooted in rich design traditions, and a new artist collaboration with L.A.-based mixed media artist K’era Morgan.

The new washable styles include

  • Via: Art Nouveau curves meet modern structure

 

  • Deco: A fresh take on Chinese Art Deco textiles

  • Roche: Inspired by sedimentary rock formations

Each rug is woven from soft, durable chenille with Revival’s signature all-in-one washable construction.

The Bop collection by K’era Morgan is a bold, rhythmic collaboration blending abstract pattern, painterly energy and textured materials like jute, wool, and polyester.