Skip to main content

HICKORY, N.C. , manufacturer of high-end furniture, will unveil “Life Happens,” a new showroom concept that highlights the evolution of performance fabrics within a residential setting, at the upcoming High Point Market.

Located on the first floor of the Sherrill showroom, the installation presents a curated lifestyle that blends design, function and innovation.

The concept will showcase 15 new performance fabrics with vibrant colors and patterns selected from leading mills. The textiles represent a range of advanced material technologies and are organized into three key categories: inherently performance, machine washable and bleach cleanable.

See also:

Gabrielle Davis
Gabrielle Davis

“’Life Happens’ was born from a very real and personal challenge: creating a home that feels both beautiful and truly livable,” said Gabrielle Davis, director of creative operations. “Like so many families, mine is filled with children, pets and the everyday moments that inevitably bring wear and tear. For too long, there has been a disconnect between designing a space that looks elevated and one that can actually be lived in comfortably. ‘Life Happens’ is a response to that challenge.”

Davis noted that, through partnerships with industry leaders such as , , , Merrimac, , and , Sherrill is able to offer textiles that deliver both elevated design and exceptional durability.

“With this concept, we wanted to go beyond just telling a performance story. We intentionally paired these innovative fabrics with some of our most trusted and best-selling upholstery frames to create a fully immersive and educational showroom experience,” she said.

To support its initiative, Sherrill partnered with mills that bring a range of advanced technologies to the forefront, including solution-dyed fibers, PFAS-free finishes, inherent stain resistance and bleach cleanable constructions. Brands such as Sunbrella and Crypton set the benchmark for durability and cleanability, while Valdese’s Inside Out and Sustain lines offer performance-driven solutions with strong design and sustainability attributes.

“Life Happens” will be on display at the Sherrill Furniture Brands showroom located at 315 Fred Alexander Place.

Leave a Reply