Founder James Ashbrook started the business in 1998, taking on farm and groundworks jobs using a machine borrowed from his father. Today, the business supplies equipment to the construction, agricultural and earthmoving sectors and operates a fleet of more than 3,000 machines. It employs more than 90 people across bases in Congleton and Warrington.
Managing director James Ashbrook said, “We are extremely proud of how our family company has grown over the past 28 years into one of the most respected plant hirers in Cheshire, Staffordshire and the North-West, with a strong reputation for excellent customer service. We are now hiring a wide range of JCB machines including dumpers, Loadall telescopic handlers, excavators, rollers and powered access.
“We’ve built an amazing team here over the years who frequently go above and beyond for our customers and who take genuine pride in the quality of our machines, we couldn’t have had the success we’ve had without the people who work for us and to repay that commitment it is important to us to buy quality reliable machines from premium suppliers who stand by their word to make sure our staff have the backup they need to deliver top quality hire services to our customers.
“We bought our first JCB machine in 2013 and have progressively increased the size of our JCB fleet ever since. For the first time, we are investing in JCB X Series tracked excavators with the purchase of 145XR, 220X and 370X models. They have built an enviable reputation in the market, giving me real confidence that they will prove a valuable addition to our fleet and further enhance the service we provide to our customers.
“This is also our first JCB compaction equipment order, including soil compactors, strengthening our ability to deliver reliable, high‑performance compaction solutions for hire.”
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